The coup of On a Nike: signs Mbappé and prepares his first football boots
Kylian Mbappé is ending two decades with Nike to become a global ambassador and shareholder of On. The Swiss company will use the Real Madrid forward as its main asset in its entry into football, where it is preparing its first boots for 2027 and has incorporated Thierry Henry as head of the division.
Kylian Mbappé is leaving Nike after nearly 20 years to become a global ambassador and shareholder of Swiss sports equipment company On. He will be the main figure in On's entry into football, where the company plans to launch its first football boots in 2027. Mbappé will also be involved in the development and testing of On's football products, and will be joined by former footballer Thierry Henry, who has been appointed Director of Football at On.
The deal, which is reportedly worth millions and includes a 10-year contract, marks a significant coup for On as it seeks to challenge Nike, Adidas, and Puma in the football market.
Written by urgent.news from Expansion ES's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
