Live Q&A: Apple Store pioneer Ron Johnson talks retail strategy, careers, and lessons from Steve Jobs
Business Insider's Ana Altchek asks retail veteran Ron Johnson about his winning Apple strategy, and gets his take on what's working in retail today.
Former Apple executive Ron Johnson, the architect behind the successful Apple Stores, joined Business Insider for an in-depth discussion on retail strategy, his career, and the lessons he learned from Steve Jobs. Johnson, who entered Apple in 2000, defied the then-prevailing belief that physical stores would soon be rendered obsolete by the internet.
Instead, he and Steve Jobs pioneered the Apple Store model, which has become a cornerstone of Apple's brand success. Johnson's new book, "Shop Different," delves into the strategic mindset behind these stores and provides a broader perspective on Johnson's retail career, spanning his tenure at JCPenney and Target. During the upcoming live Q&A session on Thursday at 1:30 p.m. ET, Johnson will share his insights on the current state of retail and offer advice on handling professional challenges, such as dealing with a difficult boss and making a lasting impression during job interviews. Tune in to ask Johnson your own burning questions!
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