QNB Group celebrates Blue Pledge anniversary

QNB Group has launched its inaugural 'Marine Life Awareness Month' campaign to mark the anniversary of the QNB Blue Pledge. This annual initiative, held each August, brings together employees, families, and local communities across Qatar and the group's international network to protect marine ecosystems and reduce plastic pollution.

Activities include beach clean-ups, waste reduction, environmental education, and employee advocacy. In Qatar, the month focused on mobilising employees to reaffirm their commitment to environmentally responsible practices and highlighted individual actions in protecting marine ecosystems. The campaign aligns with Qatar National Vision 2030 and UN Sustainable Development Goals.

In Tunisia, employees and children visited the Salammbô Oceanographic Museum to learn about marine heritage and biodiversity. Indonesia's 'Berawal dari Kantor' programme encouraged employees to manage waste responsibly at work and home, culminating in creating artwork from discarded plastic. Egypt's interactive workshop taught employees practical ways to reduce waste, recycle, and make personal commitments through the Blue Pledge Wall.

Türkiye, France, and Switzerland launched the 'Choose to Reuse' campaign, distributing reusable water bottles to reduce single-use plastics. The Blue Pledge supports QNB Group's broader environmental, social, and governance strategy and net-zero ambition.