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RTS Link set to boost Johor Bahru food markets, but locals warned of possible price rises as Singaporean grocery shoppers arrive

Groceries are expected to be the biggest spending category for Singaporeans visiting Johor under the RTS Link’s impact, according to a Singapore Business Federation study. This article ( RTS Link set to boost Johor Bahru food markets, but locals warned of possible price rises as Singaporean grocery shoppers arrive ) first appeared on The Independent Singapore News .

RTS Link set to boost Johor Bahru food markets, but locals warned of possible price rises as Singaporean grocery shoppers arrive

In Johor Bahru, retail food markets anticipate a substantial increase in business following the commencement of the Johor Bahru-Singapore RTS Link in January 2027. Singaporean grocery shoppers are anticipated to significantly boost footfall at hypermarkets, supermarkets, wet markets, and farmers’ markets. However, this influx may lead to higher prices for local consumers, a concern raised by Johor Bumiputera Consumer Association chairman Syed Abdullah Syed Mohamed.

Despite the potential price surge, local businesses may thrive by promoting Made-in-Malaysia food products and offering unique experiences to Singaporean shoppers, according to Syed Mohamed. Academic Dr Serina Rahman suggests that while local consumers could benefit from a wider range of goods, price increases might be manageable since most Singaporean shoppers do not frequent small shops in Johor Bahru.

The Singapore Business Federation's 2026 study predicts that Singaporeans will spend an additional S$1.05 billion annually in Johor, with groceries being the largest spending category. This influx presents a significant opportunity for Johor Bahru's retail economy but also poses a challenge due to the potential price pressure.

Written by urgent.news from The Independent Singapore's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Read the original at theindependent.sg →

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