Nissan moves Minivans as EV demand slows
AgenciesNissan Motor Co said it will shift production of two minivan models from plants operated by its subsidiaries in southwestern Japan to its Tochigi plant north of Tokyo, wher...
Nissan Motor Co has announced plans to relocate the production of two minivan models to its Tochigi plant, located north of Tokyo. The automaker intends to transfer production of the Serena, currently manufactured by Nissan Motor Kyushu Co, and the Elgrand, made by Nissan Shatai Kyushu Co, from plants in southwestern Japan to the Tochigi facility.
This shift comes as the electric vehicle (EV) market experiences a slowdown, leading to a decline in capacity utilization at Nissan's existing production sites in Kanda, Fukuoka Prefecture.
The Tochigi plant is already the production hub for Nissan's electric vehicles, including the popular Leaf, as well as higher-priced gasoline-powered cars such as the Fairlady Z sports car. Nissan's objective is to bolster efficiency by consolidating the production of similar models at each plant. The company aims to achieve an annual production target of around 1 million units within the next several years, marking a 40 percent increase from fiscal 2025.
Nissan's efforts are part of a broader turnaround strategy for the company, which has been grappling with challenges in the automotive industry. While the automaker has not specified a specific timeline for reaching its production target, it remains committed to domestic production growth and expanding exports to meet the increasing demand for vehicles.
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