Primark’s Saudi Arabia debut: Alshaya to open first Riyadh store in 2027
Dubai: Irish fashion retail giant Primark is heading to Saudi Arabia, with its first store in the Kingdom set to open in Riyadh in March 2027 as the brand accelerates its expansion across the Gulf following a strong reception in Dubai and Kuwait. Sign up for our daily business newsletter, Cheques & Balances The first Saudi store will open at The Avenues Mall in Riyadh, in partnership with Alshaya…
Irish fashion retailer Primark is set to make its debut in Saudi Arabia, with its first store at The Avenues Mall in Riyadh scheduled to open in March 2027, in a partnership with Alshaya Group. This marks Primark's expansion across the Gulf following a successful reception in Dubai and Kuwait. The Avenues Mall in Riyadh, valued at over $150 million, is a major shopping and leisure destination.
Primark's presence will extend to five countries in the region and 22 worldwide. Dubai's strong response to the brand's fashion and everyday essentials has encouraged Alshaya to accelerate its expansion, with the first Saudi store opening in March 2027. Bahrain and Qatar will follow soon after, signifying Primark's regional rollout beyond its initial UAE and Kuwait stores.
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