Scammers demand ransoms from Instagram users over fake copyright claims

Instagram content creators are losing thousands of pounds after their accounts are suspended or taken down due to fake copyright claims filed by scammers. These extorters file baseless claims to Meta-owned social media platform, then demand ransoms to withdraw them, knowing repeated claims can lead to account bans. One Instagram user with 1.5 million followers reportedly paid $50 (£37) to a scammer to get his account back, citing Meta's lengthy appeals process.

A Meta spokesperson confirmed they restored affected content and added protections, but content creators say Meta struggles to identify obvious fake cases and its appeals process is slow unless a monthly fee is paid. Olly, a creator with over 1.5 million followers, recounted receiving dozens of "obviously fake" copyright complaints, often in response to his historical pictures posted under public domain or permission.

He ultimately paid $50 in cryptocurrency to restore his account, which was hit with more copyright strikes right after. Olly's account was also demonetized, preventing him from earning money from Instagram for high-performing posts. Meta denies intentionally profiting from extortion and says it takes steps to combat deceptive behavior.

However, the BBC has spoken to three individuals based in India who claim to be filing copyright strikes on behalf of copyright holders for payment, though they deny holding accounts to ransom.