Can AI Ignite a New Generation of Fashion Tradespeople?
As artificial intelligence reshapes perceptions of white-collar work and four-year degrees face greater scrutiny, fashion brands see an opening to rebuild a dwindling pipeline of skilled craftspeople.
The fashion industry is grappling with a mass retirement from its ageing artisanal workforce, prompting brands and makers to secure the engagement of the upcoming generation of pattern makers, tailors, and other skilled professionals. To explore this issue, a panel of experts delved into Hermès' leading strategy for leather goods production in their latest case study.
The impending waves of Silicon Valley job cuts could present a chance for businesses from other sectors to expand their workforce. Retailers like Nordstrom are seizing this opportunity by sponsoring college courses to attract young talent. Educational institutions are also adapting their curricula to better align with industry needs, forging stronger connections with fashion companies and bolstering career guidance for students.
Despite these efforts, educators argue that the ultimate success of this strategy hinges on how students capitalize on the opportunities presented to them. Sheena Butler-Young, Senior Correspondent at The Business of Fashion based in New York, covers workplace, talent, and diversity and inclusion issues in the fashion world. © 2026 The Business of Fashion, all rights reserved.
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