This is how special clothing collections of famous people are protected
It is important to know the pre-existing rights of both the artist and the brand. Contracts incorporate governance mechanisms and dispute resolution.
Collaborations between music artists and fashion brands are becoming increasingly common, but they require careful planning to protect the rights of both parties. According to Juan Carlos Guerrero, a partner at Ecija, it's essential to understand the pre-existing rights of both the artist and the brand, including image rights, industrial property, and intellectual property.
Contracts typically include governance and dispute resolution mechanisms to avoid conflicts, and may involve licenses, royalties, and promotional activities. The terms of the collaboration, including ownership of the resulting creations, duration, and compensation, are usually negotiated and outlined in a detailed agreement.
Written by urgent.news from Expansion ES's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.