A tiny Paris shop has turned an everyday kitchen staple into a full-blown obsession and people love it
Forget having just a slather of plain butter on a slice of white, move over wine cellars and cheese counters, […]
Parisians have fallen head over heels for a unique Parisian shop, Le Butter Shop, nestled near the Eiffel Tower. The small establishment, opened last month, has become France's first ever boutique dedicated solely to butter. Owner Erwan Leo stocks an impressive array of 30 different varieties, all sourced from small family producers across Brittany, the Loire Valley, and northern France. Leo has deliberately avoided including France's most popular brand, Bordier, in favor of showcasing lesser-known producers.
Visitors are encouraged to sample the various butters before purchasing, with options ranging from a 10-gram pat to a full kilogram block. Leo, who also manages a wine-tasting business, takes the same care in selecting butter as he would with a premium bottle of wine. "You have to grab your spoon, put it on your palate, on your tongue, it has to melt a little bit, and then the flavours are going to start coming one by one," Leo explains.
Beyond the traditional flavors like plain and garlic, Le Butter Shop offers truly unexpected creations such as shallot, seaweed, wild garlic, lemon with green pepper, and a range of sweet options including vanilla, raspberry, strawberry, and chocolate. The shop's social media presence has gone viral, with customers sharing their delightful experiences. As a result, Leo has had to expand his team to accommodate the growing demand.
Written by urgent.news from Euro Weekly News's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
