The snack attack on India’s three-meal day
India's food economy is transitioning beyond the traditional three-meals-a-day structure. This shift is evident in consumer purchasing habits, the demand for convenience, and the types of products companies are developing for the in-between meal moments. The market now extends far beyond mere chips and biscuits, incorporating protein-rich snacks, flavored nuts, yogurt, ready-to-eat foods, and café products.
Quick-commerce platforms are making these items readily available within minutes, catering to the country's time-poor population.
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