How AI is reshaping the U.S. Open for players and fans
At the U.S. Open, artificial intelligence is giving players and fans a new way to experience the tournament.
The U.S. Open has embraced artificial intelligence to enhance both the fan experience and players' preparation. Live AI insights, accessible through the tournament's app, track key moments, players' chances of winning, and serve quality. Cameras around Arthur Ashe Stadium gather data on player movements, which is processed by IBM's Watsonx platform to measure serve efficiency, accuracy, and consistency.
The "likelihood to win" feature, which has been part of the U.S. Open digital experience for six years, now provides real-time predictions based on trusted media sources and recent performances. Jessica Pegula, a player advancing to the fourth round, uses AI to analyze her opponents' serves before matches. Despite the unpredictability in sports, AI offers fans and players a deeper understanding of the game, while still allowing room for the unexpected.
Written by urgent.news from CBS News's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
