LG to unveil personalized AI-powered products at IFA 2026 in Berlin

LG Electronics Inc., a prominent South Korean home appliance manufacturer, announced on September 3 that it will exhibit AI-powered, personalized products at the IFA 2026 trade show in Berlin. The company plans to unveil around 150 products under the theme "Innovation Tailored to You" during the annual tech exhibition, held from Wednesday to Sunday.

LG's AI home zone will recreate real-life living spaces to showcase how AI can comprehend the conditions and activities in each area and offer relevant functions. For the first time, the company will introduce ThinQ Clo, an autonomous AI agent with advanced capabilities, integrated into its upcoming AI home hub, LG ThinQ ON. Additionally, LG will present various products from its Fit & Max lineup, specifically designed for the European market.

The Fit & Max line combines aesthetically pleasing designs, akin to built-in appliances, with technologies focused on enhancing performance and convenience. According to Baek Seung-tae, head of LG Electronics' home appliance division, the company aims to strengthen its position in the global premium home appliance market by providing a more convenient and expanded AI home ecosystem, encompassing AI appliances, AI home hubs, and AI home platforms.

Moreover, approximately 46% of LG's entire exhibition space will be allocated for consultation areas catering to business partners, as the company seeks to attract more B2B customers.