DStv’s sports-only package may be coming, but not to your decoder – here’s what it’ll cost
DStv is set to launch a standalone Sports package alongside four other new streaming tiers, following years of subscriber pressure for choose-your-own-content bundles.
South African sports fans have long asked DStv for a package to pay solely for sports, and that package is finally arriving. DStv is set to launch five new streaming packages starting from 17 September, with a dedicated Sports tier included. These changes are the first major overhaul since MultiChoice's takeover by Canal+ and signify a shift in how the group intends to sell its content.
The new packages will initially only apply to DStv's streaming offerings, leaving satellite decoder packages untouched for now. The five new tiers introduced are Starter at R99 a month, Select at R299 a month for 100 channels, Sports at R399 a month for 115 channels, Movies & Series at R500 a month, and Premium at R799 a month. Compared to the current lineup, Canal+ CEO Maxime Saada noted that DStv had 17 pricing tiers and up to five decoder types, which Canal+ described as messy and complicated for subscribers.
DStv's newfound pricing strategy at the entry level, with the Starter package undercutting the existing Access option at R99, aims to lower barriers to entry rather than steer customers towards pricier bundles. Previously, DStv kept its most sought-after sports content behind Premium, pushing viewers to upgrade rather than offering them tailored packages based on their preferences.
MultiChoice has not confirmed these details directly but assured subscribers that current subscriptions and content remain unaffected for the time being.
Written by urgent.news from The Citizen's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
