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Nongshim Takes Shin Ramyun to India’s K-Pop Scene, Targeting Young Consumers

Nongshim is stepping up efforts to connect with India’s growing community of young K-culture fans by bringing its flagship Shin Ramyun brand directly into the country’s K-pop scene.The Korean food…

  • Korean food company Nongshim introduces Shin Ramyun to India's K-pop scene.
  • Participates in HYBE INDIA Pop-Up Park across Chennai, Kolkata, Chandigarh, and Kochi.
  • Focuses on experiential engagement rather than direct sales.

Hyundai Mobis Opens First European PE Plant

Hyundai Mobis has begun mass production of Power Electric (PE) systems, a core driving device for electric vehicles, in Europe, stepping up efforts to expand its influence in the electrification…

  • Hyundai Mobis inaugurates first European Power Electric plant in Slovakia on September 2.
  • Plant spans 8,500 square meters with production lines for stators and inverters.
  • Annual output of 280,000 PE systems projected for global automakers.

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