Hashed-backed ShardLab invests in StoreHub to build new merchant rewards products
For many small merchants in Southeast Asia, payments and loyalty are still treated as separate problems. One system records the sale, another handles digital payments, and a third, if it exists at all, tries to bring the customer back. StoreHub and ShardLab now want to see whether those layers can be stitched together more tightly. […] The post Hashed-backed ShardLab invests in StoreHub to build…
Singapore-based venture studio ShardLab has made an undisclosed strategic investment in Kuala Lumpur-based StoreHub, a merchant-focused commerce platform. The two companies will collaborate on new payment and rewards products for merchants and consumers across Southeast Asia. StoreHub boasts a network of over 20,000 merchant locations in Malaysia, the Philippines, Thailand, and Japan, processing more than 200 million transactions annually with an annual transaction value of approximately $3.5 billion.
This investment provides ShardLab with real-world distribution, a crucial asset for a blockchain investment firm. ShardLab, co-founded by Hashed and SCBX, Thailand's largest financial group, focuses on building programmable loyalty and rewards infrastructure. The partnership aims to bring ShardLab's technology to scale and create measurable value for merchants and consumers.
Both companies emphasize that the focus is on merchant outcomes, with the goal of helping merchants sell more. StoreHub's CEO, Wai Hong Fong, highlighted the importance of their platform in managing sales, payments, and operations for small and medium-sized enterprises (SMEs) in the region.
Written by urgent.news from e27's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
