Eva Longoria film puts Mallorca in global spotlight as The Last Sunrise tops Prime Video charts

Mallorca is currently basking in the global spotlight after starring in Eva Longoria’s latest film The Last Sunrise. The romantic drama has rapidly become one of Prime Video’s top movies, thanks to the stunning island serving as the film’s backdrop. Despite being a full-time resident of Marbella, Longoria plays a key role, but it is the breathtaking scenery of Mallorca that truly steals the show.

The production captures the island’s dramatic coastline, picturesque villages, and historic locations, offering international viewers a glimpse of Mallorca beyond its usual tourist hotspots. The film was shot on several locations in Mallorca, including Sa Fortaleza in Pollença, Deià, and Valldemossa, with some scenes even filmed on neighboring Menorca.

This exposure has resulted in The Last Sunrise topping Prime Video’s Top 10 Movies Chart in 33 countries, including the UK, Canada, and the United States. Mallorca’s rise in international fame comes at a crucial time when destinations worldwide are vying for tourists and film productions. By utilizing the island’s captivating scenery as part of a feature-length romance, Mallorca is effectively advertising itself to a global audience without the need for a conventional tourism campaign.

The film explores themes of romance, family tensions, and living life to the fullest, all while Mallorca plays an integral part in the main character’s journey. The story also touches on the challenges of tourism and overcrowding, adding a topical element for audiences familiar with the island’s struggles. With its romantic storyline and extensive use of recognizable island scenery, The Last Sunrise could prove particularly powerful for tourism purposes.

For locals, the film offers a chance to revisit familiar landscapes; for viewers who have never set foot on the island, its sweeping coastal views and beautiful villages could provide an irresistible introduction. As the film continues to attract viewers on Prime Video, Mallorca is receiving a global showcase that no traditional advertising campaign could replicate.