‘Pheromone-maxxing’: TikTok wants you to stink for love, and men are listening
Dubai: There is a piece of dating advice going around on TikTok that would be funny if it were not so revealing. Do not shower before you meet someone. Skip the deodorant. Wear the shirt you have had on for two days. Your natural smell, the argument goes, will do the work your personality has failed to. It is called pheromone-maxxing, and at its outer edge some are even drinking their own urine…
A novel dating trend on TikTok suggests that avoiding showers and deodorant can boost your chances of romance through "pheromone-maxxing." This controversial advice has gained traction, with some men even resorting to drinking their own urine to release purported toxins. While pheromones do exist and play a role in animal communication, scientists argue that there is no conclusive evidence supporting their existence in humans, particularly in a context that would enhance romantic encounters.
The trend's popularity is more about the allure of unconventional advice than any scientifically-backed effectiveness.
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