Dyson Blasts Into Dental Care With a $499 Camera-Equipped Toothbrush

Dyson has introduced a revolutionary toothbrush called CameraJet, which comes equipped with an AI-powered camera at a price of $499. The primary aim of this high-tech toothbrush is to simplify the process of maintaining oral hygiene, making it easier for users to take care of their teeth by addressing common issues like plaque buildup between teeth.

The CameraJet features an AI-driven camera with a 100,000-pixel macro lens, powered by Dyson's Gap Optical Targeting algorithm. This algorithm, trained on 470,000 dental images, can detect gaps between teeth within 100 milliseconds. To perform the flossing task, the CameraJet shoots a burst of mouthrinse into these gaps.

The toothbrush connects to Wi-Fi and Bluetooth, allowing users to use the camera as an endoscope in live-viewing or auto-jetting modes. The app provides coverage maps, cleaning insights, and feedback, but importantly, it doesn’t store any images, ensuring user privacy.

Dyson collaborated with the National University of Singapore’s Faculty of Dentistry for five years to create a specialized plaque test for the CameraJet. Unlike traditional water flossers that can leave plaque undisturbed, the CameraJet uses a conical jet for wider coverage at a lower pressure, ensuring gentleness. Its built-in 12.5-ml tank delivers mouthrinse in any orientation, minimizing air pockets that could hinder the jet's firing efficiency.

Each brush head of the CameraJet comes with an RFID tag, enabling the camera to detect when a brush head is connected and how many times it has been used, alerting users to replace the brush head when necessary. Additionally, each brush head has a sonic dampener for quieter operation, and the CameraJet uses variable sonic oscillation to maintain constant bristle motion and prevent stalling.

This feature is especially beneficial in reaching hard-to-access areas of the mouth, as external lab tests revealed a 69% improvement in plaque removal compared to premium electric toothbrushes.

The CameraJet offers both auto-detect and manual jetting modes, with adjustable brushing intensity and a sensitive-bristled brush head for those with sensitive teeth and gums. The toothbrush is currently available on the Dyson website in ceramic ultra blue and ceramic pink, along with two regular brush heads, a charging dock, a charging cable, and a travel case.

Dyson is set to release the CameraJet’s specialized toothpaste and mouthrinse soon. For those interested in a more affordable smart toothbrush, CNET recommends the $100 Oral-B iO Series 5.