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We analyzed 100 websites of local businesses in Romania. Here's what we found

Am analizat 100 de site-uri ale afacerilor locale din România pentru a vedea cât de bine sunt pregătite din punct de vedere tehnic, SEO, UX și conversie. Nu ne-am uitat doar la design. Am verificat 28 de semnale care pot influența experiența utilizatorului, capacitatea unui motor de căutare de a interpreta pagina și, în final, eficiența site-ului ca instrument de business. Cum am făcut analiza…

Translated from French Read in French

A study analyzed the technical preparedness of 100 local business websites in Romania, examining factors such as SEO, UX, and conversion. The study found that while 92% of sites used HTTPS and 91% had mobile-friendly design, differences emerged in more nuanced aspects, such as title and meta description optimization, with only 61% of titles and 52% of meta descriptions meeting recommended character length standards.

Additionally, the study found that only 69% of sites had at least one H1 heading, and 44% of sites had structured data in JSON-LD format. Contact information was readily available on most sites, but only 56% had a contact form and 50% had a clear call-to-action.

Written by urgent.news from Dev.to's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.

Read the original at dev.to →

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