Juul gets OK to sell updated vaping device with age-gating technology

WASHINGTON (AP) — Vaping company Juul Labs received federal approval on Friday to sell an updated e-cigarette model, which includes an optional age-verification system to prevent underage use. The Food and Drug Administration's decision allows Juul to sell the new "Juul2" version, along with updated flavored cartridges, for the first time since its launch over a decade ago.

Juul CEO K.C. Crosthwaite stated that the company plans to seek authorization for a variety of flavors targeting adult nicotine consumers. The FDA's decision aims to help smokers reduce their exposure to harmful chemicals found in traditional cigarettes, with studies showing that between 20% to 50% of smokers using Juul products were able to quit after six weeks.