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Apple TV Now Costs More. Here’s What to Know

A price hike has also hit Apple One, affecting subscribers in the US.

Apple TV Now Costs More. Here’s What to Know

Apple has announced a price increase for its Apple TV subscription service, effective immediately for new subscribers and current users. The company will raise the monthly fee from $13 to $15, and the annual subscription cost will increase from $119 to $119. Existing customers will be notified about the price change roughly one month before it takes effect.

Apple TV hosts popular shows like Ted Lasso, Severance, Widow’s Bay, and Dark Matter. The price hike coincides with Apple's upcoming iPhone event on Sept. 9, where the tech giant is rumored to unveil a foldable phone. The price increase follows a similar hike in August last year. Apple's pricing change is part of a broader trend of streaming service price increases this year, including Netflix, Spotify, Peacock, and Prime Video.

The Apple One Individual plan, which bundles access to Apple TV, iCloud Plus, Apple Music, and Apple Arcade, will now cost $22 per month, up from $20. The Family and Premier tiers remain unchanged.

Written by urgent.news from CNET's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Read the original at cnet.com →

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