And Iyaloja Sets The Market on Fire
EXPRESSO BY STEVE OSUJI The market supremo, better known as Iyaloja has her fancy office on a loft near the centre of the market. It’s the biggest market in the
Iyaloja, the revered market leader, is renowned for her opulent office on a loft near the market's heart. A symbol of wealth and power, she is rarely seen at her desk, only appearing for significant events. Her assistants manage her daily affairs, carefully tracking every penny that flows into her coffers.
In early November, Iyaloja made a striking entrance, her complexion radiating an ethereal glow. Dressed in a dazzling gold outfit, she captivated the market, causing a frenzy among the throngs. Her aides quickly rallied the section leaders, announcing that she had endorsed a new product: Gold Standard Body Cream.
As the cream gained popularity, the market transformed, with women of all ages and backgrounds embracing the product. However, as December approached, a troubling side effect emerged. Women who had used Gold Standard began to experience skin discoloration and lesions, leading to a health crisis.
Despite her absence, Iyaloja's influence remained strong, as the market continued to grapple with the consequences of her creation. The incident served as a stark reminder of the potential dangers lurking behind the pursuit of beauty, highlighting the importance of caution and responsible use of cosmetic products.
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