Telefónica partners with Meliá as technological partner for 250 hotels
La inteligencia artificial, el 'cloud' y la ciberseguridad centrarán la nueva alianza, que busca mejorar la eficiencia de los empleados y la experiencia de los huéspedes de la cadena hotelera. Leer
Meliá has signed a collaboration agreement with Telefónica, making the Spanish operator the technological provider for two-thirds of its hotels. The deal will cover around 250 hotels, including 150 in Spain and 100 in other locations. The agreement aims to increase digitalization and incorporate advanced artificial intelligence, cloud, and cybersecurity capabilities.
This will enable more agile management, better digital protection, and a more personalized experience for employees and guests. The partnership, which has been ongoing since 2016, will also see Telefónica manage nearly 9,000 digital devices across the 250 hotels.
Written by urgent.news from Expansion ES's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.