Seoul Fashion Week S/S 2027 to turn city landmarks into global runways
From high-concept traditional tailoring to the star-studded spectacle of K-pop, Seoul is preparing to transform its iconic urban landmarks into a sweeping stage for global style. The Seoul Metropolitan Government said Thursday that the Spring/Summer 2027 Seoul Fashion Week will run from Sept. 1 through Sept. 6, anchoring its major presentations at Dongdaemun Design Plaza (DDP) and Lotte World…
Seoul is set to turn its famous landmarks into a global runway stage for the Spring/Summer 2027 Seoul Fashion Week. The city's municipal government announced that the event will take place from September 1 to September 6, with key presentations at the Dongdaemun Design Plaza (DDP) and Lotte World Tower. In addition to the main events, the fashion week will expand throughout the capital, featuring 31 brand runways and a trade show with 100 domestic labels.
The organizers aim to make the fashion week more accessible by incorporating commercial fashion, direct-to-consumer technology, and international pop culture. DDP will serve as the primary venue for designer collections, beginning with the opening show by RERHEE. RERHEE, created by designers Lee Jun-bok and Joo Hyun-jung, will showcase refined tailoring that draws inspiration from the enduring value of aged artifacts.
The fashion week is expected to attract a wide audience, moving beyond the traditional confines of the industry.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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