Roblox is cracking down on games that reward kids for doomscrolling
After going viral and attracting around half a million concurrent players, the Roblox experience "Steal an Egg" is now facing brand-new restrictions. The widely popular user-generated gaming platform is prohibiting younger players from accessing SAE and similar experiences because they are supposedly designed to encourage kids to watch endless streams... Read Entire Article
Roblox is taking stricter measures to restrict games that may harm young players by encouraging them to doomscroll through TikTok videos. The popular user-generated gaming platform has banned younger players, age 5-8 and 9-15, from accessing games like "Steal an Egg" that reward ongoing media consumption. These games incentivize players to watch video feeds on virtual treadmills, often for in-game currency.
Roblox has officially declared this practice inappropriate for younger gamers. The company asserts that while rewarded video ads do not fall under this new anti-doomscrolling restriction, games that combine media feeds, autoplay, and systems that reward players for watching questionable content are now unavailable to younger players.
The policy was likely implemented in response to "Steal an Egg," which encouraged players to steal eggs from NPCs and increase their speed by watching AI-generated content. The decision is part of a broader effort to address concerns about child safety on the platform, with authorities worldwide targeting Roblox for alleged exploitation of younger users.
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