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Spotify Ad-Skipping Feature: Game Changer Or Game Over

Spotify recently began testing a "Skip Ahead" feature for Premium users, allowing them to bypass ad breaks, intros, and even creator-specific promotions. This move has sparked significant concern among podcasters and advertisers, with some labeling it a direct threat to monetization and potentially fraudulent.

Spotify Ad-Skipping Feature: Game Changer Or Game Over

We haven't written up this one. Forbes has the full story — the link below goes straight to it.

Read the original at forbes.com →

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