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Seoul seeks startups to bring temple stays and Korean medicine to global tourists

Seoul is looking for startups that can turn centuries-old Korean experiences, from temple food and meditation to traditional medicine, into easier and more personalized journeys for international visitors. The Seoul Metropolitan Government said that applications will open Tuesday and run through Sept. 9 for startups proposing tourism services that combine traditional attractions with artificial…

Seoul seeks startups to bring temple stays and Korean medicine to global tourists

Seoul is seeking startups to develop tourism services that incorporate traditional Korean experiences and modern digital technologies for international travelers. The city's government announced that applications will be accepted starting Tuesday and closing on September 9th. The initiative aims to fund startups proposing innovative tourism solutions that blend cultural attractions with AI and other digital tools.

Selected companies will receive around 100 million won in proof-of-concept funding, as well as access to accelerator programs and promotional support through the city's official platforms. The program seeks to collaborate with private organizations possessing local tourism resources, enabling startups to test their business models with real-world interactions from overseas visitors.

Potential proposals may encompass multilingual booking and information services for temple cuisine and retreats, AI-guided temple tours and Buddhist heritage exploration, customized wellness packages merging traditional medicine with tourism, and personalized experiences for global tourists.

Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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