Ministry of Industry and Trade proposes outlet centers near Long Thanh Airport
Vietnam's Ministry of Industry and Trade has proposed studying the development of outlet shopping centers spanning 15,000 to 50,000 sqm. near Long Thanh International Airport as part of efforts to expand modern retail and boost tourist spending.
Vietnam's Ministry of Industry and Trade is considering the establishment of outlet shopping centers near Long Thanh International Airport, aiming to expand modern retail and attract more tourists. The ministry is drafting a proposal, titled "Developing Outlet Models in Vietnam for 2026-2030, with a Vision to 2045," which will be presented to the Prime Minister for approval. The plan outlines three outlet types: premium villages, suburban urban centers, and integrated outlets.
In Ho Chi Minh City, the ministry suggests locating these outlets along the expressway connecting Ho Chi Minh City, Long Thanh, and Dau Giay, with a focus on sites close to Long Thanh Airport. Each proposed center would offer 15,000-50,000 square meters of rentable space, with easy access to major transportation networks. The city is urged to update its land-use plans and reserve suitable sites, particularly in the eastern gateway areas linking the city to Long Thanh Airport.
Investors seeking to set up these outlets must meet strict criteria, including distribution capacity, operational experience, and financial strength. They must also secure official distribution rights for at least 50 international brands in Vietnam, have five years of experience running premium or mid-market retail chains or duty-free stores, and commit to maintaining an 85% occupancy rate within the first year.
At least 30% of the outlet floor space should be reserved for high-quality Vietnamese products. All goods must come from legitimate brand owners or authorized distributors, with clear pricing visible to customers.
Ho Chi Minh City is seen as an ideal location for these outlets, thanks to its large consumer market, robust tourism industry, and excellent transportation links. The city welcomed approximately 8.5 million international visitors and 45 million domestic tourists in 2025. The proposed outlet network is expected to provide an additional distribution channel for Vietnamese products, encouraging more spending by both international and local visitors, thus boosting the city's retail and tourism sectors.
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