Life360 expands pet tracking with new $8 scannable tags and zoomie alerts
Life360’s new $7.99 scannable pet tags alert families when a lost pet is found and share its last known location, while new care-tracking features help households keep tabs on feeding, walks, medication, and more.
Family location-sharing and safety app Life360 is introducing new pet-tracking capabilities on Tuesday with the launch of $7.99 scannable pet tags and additional pet care features. The company, which expanded into pet tech last year after acquiring Tile, now offers location-sharing features for not only family members but also pets such as keys, handbags, luggage, and most importantly, pets.
With over 8 million pets tracked on the platform, Life360 acknowledges that not everyone wants to attach a bulky tracker to their pet's collar and not everyone requires advanced features like geofences and escape alerts. These new scannable pet tags provide pet owners with contact information on a pet’s tag when someone scans the QR code, alerting the family through the Life360 app installed on their smartphones.
This feature ensures peace of mind for families searching for a lost pet and provides the pet's location details, useful in case the pet escapes and runs off again. Families can update their contact details in the Life360 pet profile. Moreover, the company is introducing features such as care logs to schedule pet feeding, walking, medication, and litter cleaning times, allowing all family members to stay updated on the pet's needs.
Additionally, "Zoomies Alerts" track the pet's bursts of energy throughout the day. The new pet trackers are more affordable, now included in the $99-per-year Silver subscription, and can be purchased on the company's website and on Amazon in various countries.
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