California lawmakers vote to increase transparency over influencers’ paid political posts
Sacramento, Calif. (AP) — The California Senate voted on Monday to pass a bill aimed at increasing transparency regarding influencers' paid political posts. The legislation, drafted by Democratic Assemblymember Marc Berman, mandates that content creators disclose any payment they receive for supporting a political candidate or issue on the ballot.
Currently, Texas and California are the only states that require such disclaimers. The bill's primary objective is to streamline the enforcement process by granting California's Fair Political Practices Commission the authority to impose fines on violators, bypassing the traditional court system. The commission would have the power to impose fines of up to $5,000 per violation.
This bill follows federal efforts in Congress that have yet to advance. Sen. Adam Schiff from California introduced a similar bill last month but it has not yet received a vote.
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