Bournvita maker Mondelez removes claims flagged by FSSAI; Amway drops ‘100%’ label
Bournvita maker Mondelez withdraws health claims after FSSAI notice as Amway and other food companies revise labels and remove misleading claims.
Mondelez India, the producer of Bournvita and Cadbury products, has removed health and nutritional claims that were criticized by the Food Safety and Standards Authority of India (FSSAI). The regulator announced on Tuesday that several major food companies have taken corrective steps after receiving notices for claims and labels that may have violated food safety regulations.
Mondelez India Foods Pvt Ltd removed the claims and associated advertisements from online marketplaces following FSSAI's concerns about misleading health and nutrient-comparison statements linked to Bournvita. This action is part of FSSAI's intensified enforcement against misleading advertisements and labelling practices, which has led other businesses to take corrective measures as well.
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