Lukas Flöer: Advertising that jumps out of the frame: How a 29-year-old books the biggest screens
The entrepreneur builds 3D advertising for Germany's largest advertising spaces. Since he founded Metads three years ago, he has doubled his sales twice - and gained big clients.
Lukas Flöer, 29, has founded Metads, a company that specializes in 3D advertising, and has achieved significant success in a competitive market. With over 50 clients, including Netflix, Red Bull, and Sephora, Flöer's company has grown rapidly, with revenues doubling in its first two years and expected to reach a two-digit million figure this year.
Flöer's background in the advertising industry began with a internship at PHD in Düsseldorf at the age of 17, where he worked on the Volkswagen pitch and later became a full-time employee. He went on to work at Screen On Demand before founding Metads in 2023.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
