Consulting's race to become AI native
How much is the drive to be "AI-native" changing the core of traditional consulting?
The consulting industry is in a race to become AI-native, as artificial intelligence reshapes clients' expectations and the way work gets done. Traditional consulting firms, once known for crunching numbers and providing generalist support, are now expected to deliver tangible tools, systems, and ongoing assistance. Major players like KPMG, PwC, EY, and McKinsey have rewritten their training agendas to focus on AI-centric skills while embedding AI across their traditional offerings.
Consultants are increasingly being hired for their technical expertise, and companies are partnering with AI leaders to build internal tools and AI-enhanced platforms for clients. The lines between technology and consulting are blurring, with AI now accounting for over 40% of the revenue at firms like BCG and McKinsey.
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