TIFA: Kenya’s ride-hailing industry generates up to Ksh147B annually

Kenya's ride-hailing industry is estimated to generate between Ksh126 billion and KSh147 billion annually in driver earnings, according to a new TIFA research poll. This places the sector among major sources of income for hundreds of thousands of drivers, with the estimated 300,000 to 350,000 active drivers' combined income representing its economic impact.

The report highlights that ride-hailing earnings not only support drivers but also wider local economic activity, as the sector's estimated earnings directly benefit around 1.2 million to 1.75 million household members. The survey reveals that 53% of ride-hailing drivers rely on the industry as their primary income source, while 47% use it to supplement other income.

Moreover, 98% of ride-hailing workers report improved living standards, emphasizing the sector's importance as a source of economic opportunity. Despite the sector's economic significance, there is a debate over a proposed minimum fare framework, which aims to improve driver compensation. However, the proposed policy has encountered resistance from passengers, with 59% opposing it, citing affordability concerns.