Jodii Vs Jodi365: Inside Matrimony.com’s Trademark Setback
Four years after Matrimony.com successfully defended its use of the ‘Jodii’ brand, the listed matchmaking platform has suffered a setback…
In a setback for Matrimony.com, a division bench of the Madras High Court has ruled that the matchmaking platform cannot use the 'Jodii' brand or any mark deceptively similar to Free Elective Network's registered 'Jodi365' trademark. This overturns a July 2022 ruling that had dismissed Free Elective's trademark infringement and passing-off suit.
The new order also directs Matrimony.com to surrender all materials bearing the Jodii mark or another deceptively similar mark for destruction. Free Elective operates Jodi365, an online matchmaking platform with a registered trademark since 2010. Matrimony.com launched its Jodii app in October 2021 under the BharatMatrimony umbrella, leading to the trademark dispute.
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