Beaches drive Vietnam s domestic tourism boom
Vietnam s tourism is seeing a homegrown beach boom with Phu Quoc Danang Hoi An and Con Dao the key destinations
The Traveloka SEA Index reveals that Vietnam's domestic tourism industry is experiencing a significant boom, with beach destinations leading the way. Traveloka's data indicates an 86% increase in bookings for Phu Quoc over the past year, while Con Dao, Hoi An, and Danang have also seen strong growth. While Thailand and Indonesia experienced a decline in travel demand, Vietnam's domestic and international bookings have grown simultaneously.
Phu Quoc's appeal lies in its combination of beaches, resorts, and accessibility, while Con Dao attracts travelers seeking a quieter, more natural experience. Hoi An continues to attract visitors with its heritage, food culture, and family-friendly atmosphere, and Danang's popularity stems from its success across accommodation, attractions, and family travel.
The trend indicates that travelers are not only visiting Vietnam more frequently but are also staying longer and seeking richer experiences on the ground. Vietnamese travelers themselves are showing increased interest in domestic travel, with searches for Bangkok growing by 61% year-on-year and average stays extending from 3.2 to 3.6 nights.
Vietnam's tourism industry is reshaping the region's landscape, thanks to visa reforms and infrastructure improvements that have made it an increasingly attractive destination for both Vietnamese nationals and international tourists.
Written by urgent.news from Vietnam Investment Review's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
