Paramount Plus wants to lure you in with limited free access
The service starts testing ad-supported free streams on Android devices.
Paramount Plus, a popular streaming service, is reportedly testing a limited free access option for Android users. This move is part of the company's ongoing strategy to attract more viewers amidst the increasing competition in the streaming market. Paramount Plus currently has two subscription tiers: an ad-free Premium plan priced at $14 a month, and an Essential plan with ads for $9 a month.
However, this new ad-supported free tier is not officially promoted by the service. The decision to offer free streaming comes at a time when many streaming platforms are facing rising prices and constantly updating their content libraries. This presents an opportunity for viewers to evaluate their interest in content and decide if the cost of a subscription is worth it.
Written by urgent.news from Android Authority's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
