Your YouTube views are about to go up, but there’s a catch
Don't expect this change to make it easier to join YouTube Partner Program.
YouTube is set to alter its view-counting methodology for non-Shorts content, effective August 24, 2026. Currently, a view is only registered when a viewer engages with a video for at least 30 seconds. However, the platform will now count a view as soon as a video starts playing, regardless of viewer interaction. This change aims to provide consistency across the platform and eliminate confusion in metrics for creators.
The adjustment will apply globally to all video formats, beyond just Shorts content, which was the focus of a similar update a year ago.
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