Ferrari’s first ever electric car sold for record $40m
Ferrari’s first ever electric car has fetched $40m (£29.5m) in a charity sale, setting a record for a new vehicle sold at auction. The sale of the Ferrari Luce – brainchild of the British iPhone designer Sir Jony Ive – raised more than 35 times the usual price of the car at the event at […] The post Ferrari’s first ever electric car sold for record $40m appeared first on KBC Digital .
Ferrari's inaugural electric vehicle, the Ferrari Luce, has been auctioned for an unprecedented $40 million, breaking records in the automotive industry. The luxury car, designed by the British tech mogul Sir Jony Ive, attracted high bids at an RM Sotheby’s charity sale in California, raising funds for Ferrari’s educational programs.
Despite initial criticism for diverging from iconic Ferrari designs, the Luce has proven popular among buyers, with China playing a significant role in its sales success. The vehicle's unique features include special wheels, bespoke brakes, and a distinctive white finish. While Ferrari's share price dipped following the Luce's launch, the company remains optimistic about its long-term vision and the car's potential to inspire future generations.
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