We are Still Here, Investing and Excited About Nigeria’s Future, Says CEO of Multichoice, Omotosho
MultiChoice Nigeria’s first female Chief Executive Officer, Kemi Omotosho, in this interview with THISDAY reflects on more than three decades in the country, the company’s economic and creative-industry footprint, changing consumer habits
Omotosho, MultiChoice Nigeria's first female CEO, expressed her pride in achieving this historic milestone. She emphasized that leadership is not determined by gender but by competence, hard work, courage, and the ability to seize opportunities. She hopes her appointment inspires more women, especially younger generations, to aspire to leadership positions and not limit their ambitions.
Recognizing Nigeria as one of MultiChoice's most significant and challenging markets, Omotosho revealed the company's strategy to deliver greater value to subscribers and strengthen the business. They are focusing on reducing costs, enhancing accessibility, and offering flexible packages. For instance, they have reduced DStv and GOtv entry prices and launched DStv Stream, a service allowing customers to watch DStv without a dish or installation.
They are also excited to be part of CANAL+, a global media and entertainment group, which opens up opportunities for content, technology, innovation, and scale.
MultiChoice has been deeply ingrained in Nigerian life for over three decades. Their relationship with the country has evolved from merely operating a business to becoming an integral part of everyday life. They have invested in local partnerships, supported thousands of jobs and livelihoods, and worked with a network of dealers, installers, producers, and partners. They are proud of their role in nurturing Nigerian content and talent, which is now being watched across Africa and beyond.
Contrary to misconceptions about MultiChoice's ownership, Omotosho clarified that the company is part of CANAL+, a global media and entertainment group headquartered in France. MultiChoice Nigeria operates as part of this global group but remains focused on Nigeria, their customers, people, partners, and local creative industry.
The global group's backing provides MultiChoice with additional resources for innovation, choice, and value for customers. Beyond entertainment, MultiChoice contributes significantly to Nigeria's economy by creating thousands of jobs, supporting the creative industry, sports, technology, and infrastructure, and fostering sustainable impact through initiatives like the MultiChoice Talent Factory.
Written by urgent.news from This Day's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
