HBKU students explore World Cup legacy in Canada
<p>Doha, Qatar: Graduate students from the Sport and Entertainment Management programme at Hamad Bin Khalifa University’s (HBKU) School of Economics and Management have completed a ten-day academic exchange in Canada, examining how major sporting events can create lasting social, institutional, and educational value.</p> <p>Delivered as part of the Qatar Canada and Mexico 2026 Year of Culture,…
Graduate students from Hamad Bin Khalifa University's (HBKU) School of Economics and Management in Qatar recently completed a ten-day academic exchange in Canada to explore the World Cup legacy through the lens of Canada's 2026 FIFA World Cup experience. Delivered as part of the Qatar Canada and Mexico 2026 Year of Culture, the programme was hosted by the University of Toronto and Western University, offering students a platform to examine the strategic, social, and economic dimensions of sport.
The exchange took place shortly after Canada hosted FIFA World Cup 2026 matches, providing a timely opportunity to compare Qatar's post-tournament experience with Canada's. Students engaged in discussions with academics, researchers, and sport-sector specialists, visiting facilities such as the University of Toronto's sport and recreation facilities, the Rogers Centre, and the Hockey Hall of Fame in Toronto, and Western University's Olympic archival materials.
Dr. Kamilla Swart, Associate Professor and Director of the Master of Science in Sport and Entertainment Management programme at HBKU, emphasized the programme's role in fostering knowledge sharing, comparative experiences, and establishing cooperation between emerging sport professionals from Qatar and Canadian institutions.
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