YMTC Rises to Third in Global NAND Shipments
A major upheaval is taking place in the global NAND flash market driven by China’s rapid advance. China’s Yangtze Memory Technologies Corp (YMTC) has risen to third place in terms of NAND flash shipments, following Samsung Electronics and SK Hynix. The company is in rapid pursuit, overtaking Kioxia
The global NAND flash market is undergoing significant changes, with China's Yangtze Memory Technologies Corp (YMTC) emerging as the third largest supplier, trailing behind Samsung Electronics and SK Hynix. According to Counterpoint Research's second quarter report, Samsung Electronics leads with a 25% market share, followed by SK Hynix at 22% and YMTC in third place at 14%.
Micron rounds out the top four with a 13% share. The market is increasingly driven by enterprise SSDs, which accounted for 48% of total NAND bit shipments in the second quarter, a sharp rise from 26% the previous year. Supply shortages have led to record industry revenue, which has quintupled compared to the second quarter of 2025.
This shift in demand is reshaping the competitive landscape, with Samsung Electronics shifting focus to DRAM production and SK Hynix experiencing growth, particularly through its subsidiary Solidigm. YMTC's rise to third place is attributed to supply shortages and its expansion into high-density 3D NAND technology. Despite its third-place ranking, YMTC lags behind Micron and Kioxia in revenue due to its focus on consumer products and limited high-end enterprise SSD offerings.
The firm aims to solidify its position as the global leader in the second half of the year by shifting its product mix towards eSSDs, supported by increased financial backing in China. Industry profitability in the coming years will depend on product mix and shipping volumes, not just the sheer number of bits shipped.
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