‘I am always intimidated before every wedding’: Ranjani Iyengar on designing for Anant Ambani-Radhika Merchant and more
Ranjani Iyengar, the designer behind Pink Whistle Man, shares her experiences working with high-profile clients like Radhika Merchant and Anant Ambani. She recalls feeling nervous before each wedding, but after a few days, she found her confidence and the process became more enjoyable. Having worked with various celebrities, Ranjani emphasizes that clear communication and shared vision are crucial for successful collaborations.
She also discusses the evolution of the wedding invitation industry, noting a growing emphasis on unique design language and the rise of e-invites. Despite the increasing competition, Ranjani sees more opportunities for creativity and is excited about the future of this niche market.
Written by urgent.news from The Indian Express - Lifestyle's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
