Can social media start over? Bluesky’s CEO and COO deliver their case at TechCrunch Disrupt 2026
Bluesky CEO Toni Schneider is joined by COO Rose Wang for a Disrupt Stage session on whether social media can start over and where Bluesky fits into that potential reboot.
Bluesky’s executives, CEO Toni Schneider and COO Rose Wang, are set to discuss whether social media can begin anew at TechCrunch Disrupt 2026. Schneider, who became permanent CEO following an interim stint, joined by Wang, who has been with the company since 2021, will present their case on the Startup Battlefield competition stage.
The discussion comes as social media platforms face challenges from incumbents entrenched in the market. Bluesky, which aims to build an open web that reflects the richness of human connections, is at a transitional stage in its development. Founding CEO Jay Graber recently transitioned to chief innovation officer, with Schneider taking on the role of CEO.
Rose Wang, with her background in user experience, believes that reconnecting with human-to-human interactions is crucial for the platform's success. As the debate unfolds at Disrupt 2026, attendees will have the opportunity to explore new products, business models, and communities that may emerge in this potential reboot of social media.
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