IMI-backed Mari buys theatre operator behind Wicked and The Lion King
Global events company Mari has reached a “definitive agreement” to acquire ATG Entertainment, the theatre giant which operates dozens of venues across Europe and on Broadway. ATG, which has been owned by private equity firm Providence since 2013, operates landmark theatres such as the Lyceum, Apollo Victoria and Savoy Theatre in London’s West End, hosting productions such as The Lion King ,…
Mari, a global events company backed by the UAE's IMI Media Group, has reached a definitive agreement to acquire ATG Entertainment, a leading theatre operator. ATG, owned by Providence since 2013, manages numerous venues across Europe and Broadway, including iconic theatres like the Lyceum, Apollo Victoria, and Savoy. The acquisition includes landmark theatres hosting productions such as The Lion King, Wicked, and Paddington the Musical.
Mari's portfolio spans premium live properties including tennis tournaments, auctions, and contemporary art organizations. The deal, though financial terms remain undisclosed, signifies Mari's confidence in the growing power of live experiences. ATG's founder, Ari Emanuel, emphasized the enduring power of live entertainment, stating that the acquisition marks a significant milestone for the business.
Melanie Smith, ATG's global CEO, highlighted Mari's understanding of live entertainment, aligning with ATG's commitment to theatres, artists, and audiences.
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- IMI-backed Mari buys theatre operator behind Wicked and The Lion King thenationalnews.com
