A New Agency Alliance Aims to Leverage the Power of College Sports
The Society Management group is teaming up with collegiate sports agency Canopy Talent to bring new brand deals to the brightest names in college sports across the US.
The Society Management group has entered into an alliance with collegiate sports agency Canopy Talent, aiming to secure new brand deals for top college athletes across the United States. Phoebe Gates and Sophia Kianni, key figures in the deal, have been instrumental in implementing features within the e-commerce platform that claimed credit for sales they did not generate, according to internal communications and sources familiar with the situation.
While Africa's streetwear scene is gaining prominence in 2026, Ghanaian brand Free the Youth is set to launch a highly anticipated Air Jordan collaboration, one of the most sought-after partnerships in recent times. The star's wedding gown remains undisclosed, yet bridal chains like David's Bridal are already anticipating that brides will seek to replicate the design.
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