D-Cryme urges Ghanaian artists to focus on timeless songs

Rapper D-Cryme has advised musicians to concentrate on crafting enduring songs, cautioning against producing material that quickly becomes obsolete. In an interview on the Afternoon Show, the artist reminisced about his early recording days in 2000 when musicians had fewer resources at their disposal. Today, artists have easy access to advanced technology, including smartphones and artificial intelligence (AI), which can generate entire productions from just a headline and a few lyrics.

D-Cryme urged musicians to prioritize creating high-quality records that can remain relevant for years following release. He recalled that in 2000, musicians utilized diskettes and DAT (Digital Audio Tape) for recording, but these mediums were prone to data loss. Nowadays, recording can be done directly from a phone with built-in production capabilities, and AI technology is also available to aid in the creative process.

The rapper noted that while this technological advancement has made music production easier and more accessible, many artists fail to invest the necessary effort to ensure their work stands the test of time. He described current releases as "fast food music," arguing that these songs garner attention briefly but fail to remain memorable.

D-Cryme pointed out that if music production had been as simple back then, timeless records by legendary Ghanaian artists such as Kwadwo Antwi, Daddy Lumba, and Rex Omar might not be remembered today. He encouraged musicians to approach production with careful consideration, emphasizing that the quality of work during the initial stages can determine whether a song remains relevant and cherished in the years to come.