Cobi secures $1 million pre-seed led by Lunara Partners

Cobi, an AI-powered customer intelligence startup based in the UAE, has successfully raised $1 million in a pre-seed funding round led by Lunara Partners. The investment round also saw participation from Plug and Play, Annex Investments, and Spring. Cobi's founding team comprises Darren Edmund and Botlhale Mosoane, who developed their platform to analyze behavioural, transactional, product, and engagement data for businesses.

The startup aims to expand enterprise deployments across the Middle East and international markets, enhance its customer intelligence and recommendation capabilities, and automate workflows between customer data and business decisions. Cobi's unique approach to interpreting customer signals in real-time, identifying meaningful changes, and recommending the best actions enables product marketing, growth, and customer experience teams to rapidly understand customer changes and deliver decisions through existing workflows.

The funding will support Cobi's growth, particularly in expanding its enterprise footprint and improving its AI-driven decision-making capabilities.