Shake Shack Faces Questions Over Machine Tip Error in Online Video
A viral video appears to show Shake Shack prices rising after customer selects 0% tip, raising questions about hidden surcharges.
A viral video has sparked debate over Shake Shack's pricing policy after a customer at Salt Lake City International Airport claims the prices of his three orders of shakes increased by 50 cents each after he declined to leave a tip. The incident was captured on TikTok, showing the customer's order initially displaying a price of $5.99 for each shake, which later changed to $6.49 following the selection of a "no tip" option.
Shake Shack has stated that this is not a company policy and is currently investigating the incident with their concession operator, HMSHost. The customer's wife had reportedly mentioned that Shake Shack had increased prices when customers did not tip, leading him to test this claim. The controversy has reignited discussions about Shake Shack's stance on tipping, considering the company's founder, Danny Meyer, has historically been critical of the traditional tipping model.
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